Managing Eastman Kodaks New Environment Case Study

Managing Eastman Kodaks New Environment - Case Study Example The appointment of CEO Antonio Perez, in 2003, with his commitment to the "worldwide transformation of Kodak from a business based on film to one based primarily on digital technologies" (Marcial 2007) may well be the answer to Kodak's woes. Will Eastman Kodak under the leadership of CEO Perez succeed to manage its new environment According to Michael Porter's five forces model of industry analysis, the points to consider are (1) Rivalry, (2) Threat of Substitutes, (3) Buyer Power, (4) Supplier Power, and (5) Barriers to Entry. (QuickMBA 2007) Under Perez, Kodak realized that the company needed to reinvent and reposition itself. It was no longer the technological giant of the photography, film and film processing industry, because that industry was in danger of extinction with the changes in the technological environment and consumers' appreciation of those changes. Perez steered Kodak into entering the digital photography market and faced fierce competition from Sony and Canon. (Marcial 2007) Kodak launched EasyShare, its family of digital cameras, which was widely praised. But it failed to anticipate how "fast these digital cameras would become commodities, with low profit margins, as every competitor raced into the market. Perez had counted on rising demand for traditional photography in China to slow the fall. But China went digital as fast as everybody else While blazing growth of camera sales has helped blunt the effects of Kodak's fast-fading film revenues, it hasn't replaced the rich profits of the film business P erez realized that he had championed a dramatic change only to find it wasn't the right model for turning the company around." (Hamm, Symonds 2007) Perez had succeeded in addressing its rivals in the digital camera market and even surpassed targets in camera sales but this was not the answer to Kodak's problems. According to Porter, the next force to contend with is the threat of substitutes. (QuickMBA 2007). In Kodak's case, even with its digital camera rivals, it did not have to contend with threats of substitutes but rather, current industry players had to contend with Kodak, as did Sony and Canon in the milieu of digital cameras. And since digital cameras did not prove to be the answer that Kodak was looking for, CEO Perez, with his expertise gleaned from Hewlett-Packard, sought to threaten yet another in Kodak's quest for answers to its problems. According to Symonds in a Business Week article, printing could be Kodak's brightest hope for the future with its $2.1 billion investment in the commercial printing market. "And its technology could prove nearly as important an evolution in printmaking as movable type -- allowing for mass customization on unprecedented scales." (Symonds 2006) In this arena, again Kodak had to face tough competition from leaders Xerox and Hewlett-Packard, but "Kodak has pulled together a broader portfolio than rivals by picking up everything from the software and plates printers need to get a job started to the presses needed to complete it." (Symonds 2006) So, it wasn't so much that Kodak had to deal with the threats of substitutes but rather it had to work on becoming a potent threat itself to dislodge

Palm Beach Community College Environmental Sustainability Essay Example for Free

Palm Beach Community College Environmental Sustainability Essay One of the biggest issues nowadays is environmental sustainability. Sustainability came from the root word ‘sustain’. â€Å"To sustain means to support, bear the weight of, to keep going and to keep alive† (Petry 2). In College Reading 4, Cheryl Benz and Cynthia Shuemann defined environmental sustainability as: â€Å"the ability of the environment to function indefinitely without going into a decline from the stresses imposed by human society on natural systems (such as soil, water, and air) that maintain life† (129). Here is another definition of environmental sustainability by Kelsey and Becker: â€Å"The general concept of ‘environmental sustainability’ refers to the necessary balance between human wants and needs and the capacity of the natural systems of the earth† (31). As stated in the website of Environmental Protection Agency, the term â€Å"sustainability† was first used in 1987 when World Commission on Environment and Development report: Our Common Future was published. The concept of sustainability is still in used nowadays and it is of great help for the human race. The whole world is currently experiencing one of the most serious problems regarding the environment which is global warming. We, the human beings are taking for granted the world we are living in. Instead of protecting the world from degradation, we serve as the agents of world’s deterioration through our selfish activities and behaviors. Pollution, fast population growth, non-conservation of energy and exploitation of natural sources are some of the human activities that cause environmental problems. Here now comes the issue on environmental sustainability. Can we still say that the environment is capable of sustaining or giving the needs of the present generation as well as the needs of the future generation? Environmental science and the concept of environmental sustainability can be used to help the nations, organizations or even the single individuals in resolving the problems we are facing right now. In opening the minds of individuals about the environmental issues and sustainability, higher education can be used as medium or means. Higher education specifically college level can be used in making the individuals, especially the youth, aware of the environmental degradation the earth is experiencing right now. The universities are one of the best channels in providing the individuals with knowledge and awareness about sustainable development. What is sustainable development? According to Environmental Protection Agency, sustainable development is defined as development that meets the needs of the present without compromising the ability of future generations to meet their own needs. Sustainable development is very beneficial not only to the environment but also to economic growth, technological advancement and improvement of quality of life. According to Roger Petry, the university plays as a key contributor to sustainable development. The following are the reasons why Petry considers the university as mediator for sustainable development: a) The university can contribute breadth of knowledge, particularly of human and ecological systems; (b) it has the capacity to integrate knowledge regarding ecological, economic, and social issues, including local knowledge; (c) it has the capacity for global and local sharing of knowledge; (d) it provides knowledge to the poor and marginalized groups; (e) it has the capacity for long-term research; (f) it has academic freedom and institutional autonomy and (g) it is subjected to public accountabilities. 11) In order for higher education to become more sustainable, national and international sustainability declarations were developed. The sustainability declarations for higher education, which are stated according to chronological orders, are as follow: The Stockholm Declaration on the Human Environment (1972), Tbilisi Declaration (1977), University Presidents for a Sustainable Future: The Talloires Declaration (1990), The Halifax Declaration (1991), Report of the United Nations Conference on Environment and Development Chapter 36: Promoting Education, Public Awareness and Training (1992), Ninth International Association of Universities Round Table: The Kyoto Declaration (1993), Association of Commonwealth Universities Fifteenth Quinquennial Conference: Swansea Declaration (1993), CRE Copernicus Charter (1994) and International Conference on Environment and Society – Education and Public Awareness for Sustainability: Declaration of Thessaloniki (1997) (Wright 1). The Stockholm Declaration of 1972 was the first declaration ever made for the sustainability of higher education. Its focus is on the relationship of humanity and environment. The declaration failed to protect the right of natures and it is clearly centered on human (Wright 2). The Tibilisi Declaration was created during the conference by United Nations Educational, Scientific and Cultural Organization (UNESCO) and the United Nations Environment Program (UNEP) on 1977. The Tbilisi Conference echoed the sentiments of the Stockholm Declaration by stating that environmental education should be provided to people of all ages, all levels of academic aptitude and must be delivered in both formal and non formal environments. † (Wright 2) â€Å"The Talloires Declaration was the first statement made by university administrators of a commitment to sustainability in higher education. It stated that university heads must provide leadership and support to mobilize internal and external resources so that their institutions respond to this urgent challenge. † (Wright 2-3) The Kyoto Declaration of 1990 was created during the Ninth International Association of Universities Round Table with the attendance of 90 international university leaders. Agenda 21 and the United Nations Commission on Environment and Development Conference in Rio de Janeiro are two important conferences in environmental sustainability and biodiversity. The Kyoto Declaration is closely related to these two significant conferences (Wright 5). Almost 400 universities from 47 countries attended the ratification of the Swansea Declaration. One of its important contributions is the prioritization of the third world or the less developed countries. The wealthy countries must support those less developed countries regarding sustainable development among universities (Wright 5-6). The Thessaloniki Declaration of 1997 was ratified during the UNESCO Conference on Environment and Society: Education and Public Awareness For Sustainability that was held in Thessaloniki, Greece. The declaration argued that the concept of environmental sustainability must be clearly linked with poverty, population, food security, democracy, human rights, peace and health and a respect for traditional cultural and ecological knowledge. † (Wright 7) Palm Beach Community College is one of those universities that includes sustainability in their curriculum. â€Å"Palm Beach Community College is committed to providing the best educational opportunity for our current students while ensuring that the same opportunity for success is available to our future students as well. Therefore our entire educational organization has dedicated itself to focusing on improving the three areas of sustainability on our campuses and in our community: environmental protection, economic growth and social responsibility. (Palm Beach Community College Sustainability) The above passage is the mission statement of Palm Beach Community College as stated in their website. Palm Beach Community College promotes environmental sustainability by teaching their students about it. They also enhance the awareness of their students regarding sustainability. Palm Beach Community College is a very good example on how higher education can promote sustainability. Palm Beach Community College has many activities that practice sustainable development not only for their students but also for the whole community. Palm Beach Community College is indeed a very great model for promoting sustainability. A good example for this is the use of green buildings in their university. Green buildings are buildings made of materials that are environment friendly. They also made renovations of existing buildings in order to attain greater sustainability (Building and Renovation). Also through energy conservation, sustainability is attained. In order to conserve energy, the lighting in the campus is composed of bulbs that consume less energy. Air conditioning consumes large amount of energy. In order to lessen energy consumption, the university introduced technological innovations to their air conditioners and also the university implemented the greater temperature in their classrooms (Energy Management). Palm Beach Community College also improves their landscaping and grounds. Improvement on landscape and grounds that were mentioned in the website are reducing pesticide use, planting native vegetation, minimizing lawn space, removing pavement, or designing wildlife habitat areas. These activities not only promote environmental sustainability but also display aesthetic value of the campus (Grounds / Landscaping). Palm Beach Community College believes that wildlife must be saved so that the next generation will be able to see those endangered species. One good example of wildlife conservation is the protection of owls inside the campus. The owls give the campus with lesser rodent population in return (Wildlife). Services in Palm Beach Community also prop up environmental sustainability. They encourage their students to eat foods from plants like vegetables and fruits. They also discourage students to use non-environment friendly packaging of food like Styrofoam and plastics (Food Service). Green Cleaning is an approach to janitorial services that offers better environmental performance and improved worker health and safety, while retaining the same sanitation quality as traditional, more chemical-intensive methods. † (Housekeeping) The university also pushes the use of environment-friendly cleaning products. Recycling is the best way for waste management. All wastes that can be still used must be reused or recycled in order to lessen the wastes that are being thrown away. By this, pollution can be avoided (Waste Management). Sustainable procurement involves making conscious purchasing choices to conserve resources, mitigate pollution and waste, and promote a healthy economy. † (Procurement) Toxic chemicals and substances are used in printing but Palm Beach Community College promotes another way of printing which is ‘green printing’. The university encourages their students to use recycled papers, double-sided printing, and soy-based inks that are not toxic and less harmful in the environment (Printing). â€Å"PBCC defines service-learning as a teaching method that increases student engagement and success through community involvement to apply theories or skills being taught in a course. (Service Learning) Through service learning, the students are exposed to real life social issues and by that the students can learn how to apply sustainability in order to improve the environment, economy and quality of life. PBCC encourages students to join Ecology clubs in order for them to join co-curricular activities regarding the environment. â€Å"Palm Beach Community College offers students the opportunity to become actively involved with award winning clubs and organizations, by promoting the development of leadership skills, challenging special interests and encouraging interaction with other students. † (Mission Statement Student Clubs Organizations at the Boca Raton Campus) Some of the events sponsored by Palm Beach Community College are Earth Day, Coastal Cleanup, Transportation transformation and Green Expo. These events are very important to the environment since it is when environmental sustainability is practiced. It is also a very good time for PBCC to educate other people about sustainable development of the environment. As an individual, what can we do to our environment? Palm Beach Community College suggests some ways that we can do for the welfare of the environment. Some of these ways are conservation of energy and water, waste management at home and at work and living a ‘green’ lifestyle (What Can I Do). Not only the youth and the adults can serve as stewards of environmental rehabilitation, the kids can also help. Palm Beach Community College offers activities for kids that can enhance their awareness on environmental sustainability and at the same time they are enjoying and learning. Some of these activities are Gorilla in the green house, Fish in the lake and National geographic kids (Green for Kids). Smoke emission and the use of non-renewable resources like fossil fuels are some of the problems that are being encountered in transportation. Since transportation is a necessity inside the campus, Palm Beach Community College implements ways and means in minimizing environmental degradation due to waste by-products of transport vehicles. Alternative fuels, such as ethanol and electricity, carpooling incentives, increased bike accessibility, and other solutions are being explored on campuses across the country and as a result, these campuses are saving money, reducing carbon dioxide emissions, decreasing water runoff, and realizing myriad other benefits. † (Transportation) In the world we are living right now, we can say that the environment is not that sustainable and it has now less capacity to support life. The people nowadays are destroying the nature that God had given us. It is not only the environment that we are not taking care of but also the lives of the future generations. We are leaving then but problems on environment and low quality of life. What we need right now are stewards of environments who will restore its beauty and sustainability. Through higher education, agents of environmental sustainability were being created. One example of the universities that produces individuals that are concerned to the environment is the Palm Beach Community College. It not only opens the eyes of students on current issues regarding the environment but it also brings-up the awareness and sense of responsibilities of students. By that, environmental sustainability is attained. Also, in our own little ways we can bring back what we have lost. If only each and every individual will help on the restoration of the environment, attaining sustainability will be faster.

Chromatography of Dyes :: Chromatography Experiments Dye Essays

Chromatography of Dyes An extremely common technique by using two chemicals and filter paper can give you sufficient information. A well-done Chromatography of dyes will provide you with enough data to determine if a liquid mixture is heterogeneous or homogenous . In a learning activity you can separate and possibly identify food dyes in some drinks mixes and food colors. The effect of solvent polarity or the ability to separate and elute compounds will also be demonstrated. In this experiment you will need to use the equation Xcm/Acm=RF value. The length of A, is the length of the longest line of the food dye or food coloring. The Length of X is the length of all the other variables. In the experiment the lengths will be measured in Centimeters. Experimental Procedure You will need to obtain a piece of standard filter paper approximately 10*15 cm. Use a pencil to draw a line parallel to one of the longer edges, about 1 cm from the edge. Make 10 dashes on the pencil line, be sure to have them evenly distributed. At this point you will spot each of the 5 standards on separate dashes. Be sure to write down which liquid is at which dash. Then choose two food colors and two drink mixes, and spot them on the remaining four dashes. Curl the filter paper into a cylinder, make sure colors out, and staple the edges together. Do not allow the edges of the filter paper to overlap. Add approximately 10 ml of a 7:3 isopropanol:water mixture to your 600 mL beaker, then carefully place the chromatogram into the beaker the colored spots must be higher than the solvent. Be sure to cover the beaker, remove, lay out to dry then measure when the solvent is 1 to 2 cm from the top. Repeat all the above steps but use 0.1% NaCl in the place of the 7:3 isopropanol. By comp aring the colors of the spots in the standards and the unknowns, and the distances the spots moved, you should be able to tell what compounds are present in the food colors and drink mixes. Some of the food colors and drink mixes may contain only one dye, and some may contain more than one.

Acquainted with the Night: a Story of Night Walks Experience Essay

Robert Frost’s poem â€Å"Acquainted with the Night† is told from the point of view of an unknown person. This person tells a story about how he/she has taken numerous late night walks, specifically in the rain. Using tone, diction, the title, structure imagery, and language, Frost writes a poem about a person’s late night experiences to relate to similar experiences that a reader may have encountered. With Frost’s word choice and the title he chooses to tell this story, the poem comes to exhibit a gloomy tone. Immediately after reading the title of the poem, it can be derived that the lines to follow will chronicle some form of darkness because the word â€Å"Night† in the title is a natural embodiment of darkness itself. To help support the gloomy tone initiated with the title of the poem, Frost chooses words such as â€Å"rain,† â€Å"down,† â€Å"saddest, â€Å"dropped,† and â€Å"cry† to populate the body of his poem. It should also be noted that the speaker in the poem is constantly distancing himself/herself from life and light as he/she out walks â€Å"the furthest city light,† tries to hide from the watchman, is â€Å"far away from an interrupted cry,† and is â€Å"further still† from the light of the moon. The fact that the speaker is unidentified gives more support for the poems gloomy tone. These elements, the tone, title and diction used, contribute to Frost’s purpose for the poem because they characterize the dark setting that allows the poet to write a story that is both believable and easy to relate to. Frost applies a structure and an aspect of imagery to the poem that allows it flow nicely while distinguishing each separate occurrence that the speaker mentions as he/she tells the story. Frost uses assonance as he rhymes â€Å"night† with â€Å"light,† â€Å"lane† with â€Å"explain,† â€Å"feet† with â€Å"street,† â€Å"good-bye† with â€Å"sky,† and â€Å"right† with â€Å"night† in an ABA rhyming pattern for each three line stanza and an AA pattern for the final two line stanza. These end rhymes give the poem rhythm. The poet also uses symbolism when talking about the aspects of night versus light. Darkness seems to come from the below and light from above as Frost writes of a â€Å"city light† and a â€Å"luminary light against the sky†. The darkness in contrast is seen far away from the lights and â€Å"further from the sky†. By utilizing components of the literal language in the poem, Frost emphasizes important points that he wants his audience to take note of to make the scenarios he discusses in the poem easier to understand. The poet uses the strategy of repetition a number of times as the words â€Å"I have† begin all three lines of the first stanza, the first two lines of the second stanza, the first line of the second stanza, disappears from the fourth stanza, and reappears in the fifth stanza and the last line of the poem. Frost does this to highlight that the speaker of the poem is familiar with the dark of the night. In addition, the phrase â€Å"acquainted with the night† is, including the title, repeated three times in the poem to underline the fact the speaker is indeed quite familiar with the scenarios that he/she is describing. Through tone, diction, the title, structure, imagery, and language, Robert Frost tells the story of how and why the speaker has become â€Å"acquainted with the night† with the purpose of relating what takes place in the poem to similar ordeals that a reader may have experienced. The poet makes the tone of the poem dark and gloomy so that the words the speaker says contain a more sinister and powerful weight to them. This helps to make the poem feel like an adventure.

William Wordsworth & Romantic Poetry

William Wordsworth and romantic Poetry In Wordsworth’s â€Å"We are seven†, characteristics of nature was included because beginning on line 41 the little cottage girl says† My stockings there I often knit, My ‘kerchief there I hem; And there upon the ground I sit- I sit and sing to them,† this stanza shows how the girl enjoys the therapeutic quality of sitting outside by the church-yard tree with her brother and sister.The beautiful girl also discusses how she is one out of seven, even when she is be told she is really one of five. Her debate with the writer is very spiritual and depicts the supernatural characteristic that her dead siblings are still apart of her world. This poem can be best categorized as a Common Life concept because the little cottage girl is expressing her opinion to the other freely in a very simple way and she is in harmony with the environment she is in. Lines written in early spring† contains the characteristic of bound less aspirations with birds being inserted around line 13 and they represent how free they are, the birds are not bounded by the limitations that we have as humans. Wordsworth also glorified the common place by making every little flower, twig, bird, and even air sound better than what the average person would describe them. He seems to be writing about an overflow of powerful feelings by appreciating every little detail in the scene and discussing his sweet mood yet grieving about â€Å"what man has made of man. Wordsworth had a spontaneous overflow of powerful feelings in â€Å"I wandered lonely as a Cloud†; he recollected in tranquility of the stars, daffodils, and waves, which could also be considered glorification of the common place. One could also establish a characteristic of nature in this poem when the author’s heart â€Å"dances with the Daffodils,† at the end of the poem. Wordsworth was discussing a â€Å"poet’s goal† in this poem, enj oying life without a violent stimulus, and can be proven on line 15 with â€Å"A Poet could not help but be gay. In â€Å"Elegiac Stanzas,† Wordsworth discusses the supernatural by mentioning the Elysian quiet, and has an overflow of emotions. For example, â€Å"a sea that could not cease to smile; on tranquil land, beneath a sky of bliss,†is an excerpt that makes the author happy and tranquil. Once again we can say that Wordsworth had an overflow of feelings and emotions, as a Wordsworth concept, and he wrote real language with vivid sensation in this piece.

The Reluctant Fundamentalist - Change of Setting and Locale essays

The Reluctant Fundamentalist - Change of Setting and Locale essays If Mohsin Hamid's " The Reluctant Fundamentalist" was set in a time before the events on September 11th, 2001 and in a different locale, the meaning of the book and the impact it has on readers would be completely altered. Changez wouldn't be the same character and the story would perhaps center more around his relationship and experiences with Erica. Post 9/11, he is viewed by his co-workers in a new way, he is forced to endure extra security measures in airports and he is gawked at on the street by random strangers. All these occurrences shape who he is and the conversation he is having with the American in Lahore and thus change the book entirely. Changez starts out as a young man graduated from Princeton that receives a grand stroke of luck when hired at Underwood Samson. After the events of 9/11 he is no longer a hardworking intellectual man he is now viewed as a possible threat by his peers at work. Changez's story without the events of 9/11 included is just Princeton, Erica and his job. It could even be said that he may have kept his job at Underwood Samson if he hadn't endured the emotional roller coaster of being treated like a terrorist. This change in treatment and the decline of his relationship with Erica is what ultimately lead to his nervous breakdown of sorts. Pre-9/11, the theme of the book changes as well. Maybe the theme is now simply the American Dream. He graduates from Princeton, immediately receives a job at an investment bank and gains a great girlfriend which leads to his climb up the social ladder to high society in New York City. Upon analyzing the book one might conclude that Erica is representative of America, as far as before and after 9/11. Before that tragic day she is in good health and her relationship with Changez is blossoming. After that day her health begins to decline and she sinks into a very dark state of grief over her dead boyfriend Chris, the trauma of the events having brought it al...

Death penalty misc13 essays

Death penalty misc13 essays Many people will argue that capital punishment is inappropriate as a proper means of punishment for murder and rape. The truth is the death penalty is the most effective form of retributive justice for those crimes. The death penalty is a fitting punishment for violent crime because executions maximize public safety through a form of incapacitation and deterrence. The death penalty has been around since the days of Moses and it is still around today. The reason for this is simply because it works. The Jews believe that the death penalty was God-given and therefore a necessary part of their religious and judicial system. The Jews use the death penalty to punish such grotesque offenses as bestiality and incest to somewhat minute charges of striking, cursing, or mere disobedience to one's parents. The methods the Jewish people use to inflict capital punishment are as varied as the crimes for which it is used: Stoning, burning, hanging, beheading, and several more less popular methods. If we look at the Roman Empire we see that crucifixion was a popular mode of execution because, not only did it get rid of the problem, it also punished the criminal with a great deal of torture. Crucifixion is probably the most cruel way to execute someone and therefore one of the most effective ways to deter crime. Crucifixion involved hanging a person to a device called a cross. The person first had to carry his cross through his hometown and to the place of his death. This further helped to deter crime since few people want their family and friends to witness such a humiliating experience. The criminal was then tied or nailed to the cross with his knees bent. The cross was then lifted up and set into a hole in the ground. This force would dislocate every joint in the body of the criminal. While the criminal hanged there, he could push himself up on a foot pedestal so that he could breathe. Eventually the man grew tired, s...